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Understanding 
The Educational Travel Ecosystem

Old Globe

Project

A consulting firm from the United States wanted to understand the overall ecosystem of the educational travel segment which is a travel type that offers students immersive learning experiences, combining tours, site visits, and hands-on activities. 

The focus was on understanding the competitive landscape, key trends, and the future direction of this growing market.

Reticula Impact

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We focused on U.S.-based educational travel operators, with potential travel destinations in Europe, to explore how these programs are crafted around clear learning objectives, enhancing students’ real-world educational experiences.

With our impact, the client managed to reach an in-depth look at competitive dynamics and emerging trends in the industry, and a detailed analysis of the educational travel ecosystem and the main players. 

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